On June 22, 2024, Pei Xiaoyuan from High School 2309, Xu Zishu and Huang Mingting from High School 2316, Zhu Hongkun from high School 2315 and Xu Yuanqing from high School 2311 participated in the "JA China Student Company Competition Beijing Regional Competition" and entered the regional finals after layers of selection。The students showed the vitality and entrepreneurial enthusiasm of Tsinghua Affiliated High School students during the competition, and won the "Beijing Regional Competition Winner Award".。

From left to right are Xu Yuanqing, Xu Zishu, Huang Mingting, Zhu Hongkun and Pei Xiaoyuan

The student company of "Responding to Requests" represented by Pei Xiaoyuan and the student company of "1611" composed by Xu Zishu, Huang Mingting, Xu Yuanqing and Zhu Hongkun are the two outstanding student companies in the Student Company of Financial Literacy Series Courses in the 2023-2024 academic year of the High School Attached to Tsinghua University，The main businesses are cultural and creative products around the campus and original history-themed board games，With ingenious creativity and flexible marketing methods，In one academic year of business practice achieved excellent results。

"JA China Student Company Competition" is a platform designed to enhance the entrepreneurial and business skills of secondary school students. Through the competition, students have the opportunity to turn their ideas into reality and learn how to run a company under the guidance of corporate volunteers and teachers。This is not only an arena, but also a platform for learning and growth, so that students can improve their abilities in practice。The competition is divided into two parts, and all participating student companies are required to participate in the "Student Company Market" held at Kerry Center in Beijing in early June to show the business ability and product charm of student companies through real marketing。

Two student companies participated in the "Student Company Market" exhibition at Kerry Center in Beijing

Through the exhibition activities of the market and the annual report selection, the two student companies of "On-demand" and "1611" stood out among dozens of participating companies and entered the final round of the Beijing Regional competition。At the finals, team members from the two student companies presented their business ideas, market analysis and marketing strategies in detail with fluent language and well-crafted slides。Their projects are not only innovative and unique, but also fully reflect the keen insight and practical ability of middle school students in the field of business。The audience and the judges were captivated by their passion and talent。

"1611" student company Huang Mingting, Xu Yuanqing, Xu Zishu, Zhu Hongkun presented the business plan and answered the judges' questions

"On-demand" student company Pei Xiaoyuan presented the business plan and answered the judges' questions

Award-winning certificates from two student companies, "1611" and "On-demand"

Photo: Li Ying Wei Yuanyuan

Reviewed by: Xuefeng Bai, Jie Zhang, Li Yang, Rui Cen, Yifei